Page 67 - World Of Nurol Magazine-20
P. 67

Sheraton reminds us an understanding of quality
                  lasting for years in various countries in the world.
                  Would you define your difference from others in
                  terms of hotel management?
                  Sheraton brings to mind; years of experience, top
                  quality and the success in hotel management. We
                  entered into service in 1937 in USA with unique
                  quality and guest satisfaction. Sheraton is the
                  Starwood chain’s most important brand.  We are
                  known to be the first in entering new frontiers.  With
                  more than 400 properties in 75 countries Sheraton
                  is one of the largest, most global and iconic hotel
                  brands in the world.  Sheraton stands for a warm
                  welcome and creates a sense of community amongst  brand’s all and the Middle East in the next 3 years.
                  travellers who want to stay connected while on the  And we currently have around 20 projects in
                  road. At Sheraton, guests are not a room number,  development in Central and Eastern Europe.
                  but precious individuals that deserve the highest
                  attention – in all matters. Sheraton is one of currently  Distinctive brand signature items are available. I can
                  9 Starwood brands, making us one of the leading  mentioned “Sheraton Sweet Sleeper Bed”, “Link@
                  providers of upscale and luxury hotel service. We  Sheraton experienced by Microsoft”, “Sheraton
                  are a truly global hotel company operating around  Fitness with Core Performance”, “Sheraton Shine
                  the world with more than 1000 properties in nearly  Spa”, “SPG” loyalty program as brand specialties
                  100 countries and 145,000 employees. Our hotel was  as example. These are the most important features
                  opened as the 1001th property of Starwood. It is part  which are not available in other international hotel
                  of our global expansion; we are planning to open  chains and differentiate Sheraton from others.
                  50 new hotels in Europe, Africa Sheraton Batumi
                  features, 5 star service and quality where Sheraton  Would you provide information about your target
                                                                      group?
                                                                      Our hotel in summer months hosts generally the
                                                                      guests from Georgia, Turkey, Azerbaijan, Armenia,
                                                                      Iran  and Ukraine. In summer season, generally
                                                                      families prefer our hotel whereas couples prefer
                                                                      September and October from the same countries.
                                                                      After November, companies utilize our facilities for
                                                                      their incentive and agency meetings, congress and
                                                                      company meetings. Meanwhile, significant number
                                                                      of guests comes from Turkey in Bayram holidays.
                                                                      In new year’s evening many Turkish and Georgian
                                                                      guests preferred our hotel.
















                        Ergin ULUSOY, The Representative of Sheraton
                             Batumi Hotel of Nurol Construction




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